MAKEUP 101 ONLINE: WITH JAMES VINCENT
MONDAY, APRIL 6 - WEDNESDAY, APRIL 8, 2026
ONLINE
MAKEUP 101 ONLINE: WITH JAMES VINCENT
MON, APRIL 6 - WED, APRIL 8, 2026
ONLINE
Our iconic Makeup 101 program is back online for 2026 by popular demand! That means all of the incredible content of the most renowned educational events in our industry all at your fingertips from April 6-8, 2026!
The industry OG when it comes to makeup education – The Powder Group’s Makeup 101 program with James Vincent is an opportunity for both early stage artists and those who have been working for years or decades to gain a better understanding of all things a makeup artist needs to know to build a stronger skill set, better makeup kit, supportive network and success on every level.
Each year James redesigns this worship to reflect not just the basics but all areas that an artist might need to know to master makeup on their own terms. covering the fundamental concepts and basic skills needed to understand with no prior knowledge assumed but working either every attendee as an individual to help understand how to be the best artist you can be on your own terms.
Makeup 101 for 2026 is beneficial for any and every artist because it provides a structured foundation for applying makeup correctly, teaches essential techniques, gives you an understanding of skin type, and choosing the right products for any client and any situation and , ultimately allows you create looks and a place in the industry that suit you and your definítion of success. boost your confidence, explore your, creativity, learn to critique and develop your artistic eye and build a stronger skill set foundation that sets you up for your own success. Makeup 101 is sponsored by ESUM, Skindinavia, OMNIA, Beekman 1802, Alcone Company, SENNA Cosmetics, Codex Labs, RCMA Makeup, and LUNAESCENT… REGISTER NOW!
2026 SCHEDULE
Dates:Monday, April 6 – Wednesday, April 8
Location: Online
SPONSORED BY:
MAKEUP 101 WILL REVIEW THE FOLLOWING:
- Industry Review – what types of work is out there now and what is the best area for your personal situation.
- Marketing and Promotion – using photos, websites, business cards, social media and more to promote your business in the most efficient and cost effective ways.
- Social Media – how to include this critical area of promotion in your marketing mix successfully. What are the dos and don’ts. How to successfully brand and promote your work using social media, video content, tagging, hashtags.
- Your Makeup Kit – what goes into a strong and effective makeup kit. How do you edit your kit per job. What will you need to be sure to keep as a must-have in your makeup kit.
- Brushes – review of the most important tool you will use as a makeup artist. Density, shape, fiber type and cleaning your brushes are reviewed.
- Tools – what are the must-have tools every makeup artist needs to keep in their kit, how do you use them and what extras should you keep around just in case.
- Hygiene – what do you need to know about keeping yourself, your tools and your products in the best shape possible and how do you maintain the cleanest, safest work environment and experience for your clients.
- Working with a Client – understanding how to create the most memorable experience for your clients, understanding non-verbal communication and what questions to ask before you get started
- Color Theory – the absolute necessity for every makeup artist to understand when considering every aspect of their makeup artistry. Color correction, choosing and mixing foundation shades, deciding on color product choices – all revolve around this critical aspect of makeup artistry.
- Beauty Makeup Application – this covers nearly all the work you will do on a daily basis. Getting a strong basic makeup application to look flawless is the foundation for all aspects of makeup artistry.
- Editorial, Photography and HD Makeup Application – this portion of the event covers how to move your work from basic to beyond beauty.
- Self Evaluation – learn how to self-critique/evaluate your work regardless of your level of expertise in the industry and your area of work and develop your eye to understand how to make your makeup flawless in person as well as see what the camera will capture.
- Client Pitch – Tools for communication in client pitch and consultation
- Creating Content – Understanding how to create and capture applications for social media
MAKEUP 101 DEMONSTRATION & APPLICATION PORTION OF THE EVENT WE WILL COVER:
- Color Theory
- Skin Prep for every client
- Complexion for all coverages
- Face Structure and Design – highlight and contour from underpainting to finishing
- Concealing and Correcting
- Brows – mapping, shape, and structure
- Lashes – mascara, individual, and strip
- Blush and Bronzer – placement variations and shade selection
- Lip and Liner
- Setting and finishing your work
- Everything Eyes – shapes and structure, and essential eye looks including color ash, smoky eye, glam, and creative. We will deep dive into identifying eye shapes and using color and technique to perfect them.
- Men’s Grooming
SUPPLIES
Attendees will receive a list of products needed prior to the start of this program.
RATES & REGISTRATION
TPG Pro Member: $590
NON-TPG Member: $790
Deposit: $190 holds your space.
Due to the hands-on and personalized nature of this program, space is limited. Register or Place a Deposit Now!
2 Testimonial
Stephanie Flor, Makeup Artist, NYC
member since 2016
1 Testimonial
Stephanie Flor, Makeup Artist, NYC
member since 2016
2 Testimonial
Stephanie Flor, Makeup Artist, NYC
member since 2016
1 Testimonial
Stephanie Flor, Makeup Artist, NYC
member since 2016
Stephanie Flor, Makeup Artist, NYC
member since 2016
2 Testimonial
Stephanie Flor, Makeup Artist, NYC
member since 2016